Finished Project

ADPO

Personalised Adaptive Portals Framework

Project Coordinator Project Consortium
Dr. Thanh van Do
Telenor
Norway
e-mail: thanh-van.do (at) telenor.com
Telenor, NT
Linus, NT
Oslo University College, NT
Telefonica I+D, ES

This is a “Celtic” project;

Project Key Information

Start date

End date Budget (total) Effort (total) Project-ID
September 2004 August 2006 2 MEuro 13 PY CP1-024
Abstract

The proposal focuses on the development of a continuity framework for a dynamic personalised and customisable portal in the fixed and mobile environments where the user can benefit from multiple content and web services can interact and spawn new services or content. The Proposal will specifically focus on the tools and environment to support such a concept leading to a framework for the development and deployment of a dynamic portal, based on web services consumption & utilisation and displaying some intelligence. Additionally, the proposal will study the evolution of the portal in terms of functionalities and portability of services and user experience in different environments. Additional focus will be on understanding the complexity of a sustained value chain & business model for content consumption based around web service and the production of content from the mediation & orchestration of web services across a multi platforms & multi networks emanating for the portal or web interface.

The high level focus areas within the scope of the proposal will cover areas detailed below. We expect such a concept to develop a community of users virally consuming such services within the portal or across multi access, multi application environments.

  • Content and publication
  • Security, Authentication, Authorization
  • Presentation and User experience. It has clearly appeared that the User Experience is key to the adoption of services by a large number of customers.
  • User Profiling. Dynamically adapting the content based on gathered information, environmental conditions or users past activities, delivering the right information at the right moment can facilitate a greater user experience, and also contribute to the demise of a service being perceived as an autocratic and doctorial environment.
  • Business models & Value chains.
  • Current and future maturity of Standard

Focus areas
  • Framework for a dynamic personalised and customisable portal in the fixed and mobile environments
  • Deployment of a dynamic portal based on intelligent web services
  • Understand complexity of sustained value chain & business model for content consumption
Expected outcome
Framework focusing on:

  • Content and publication
  • Security, Authentication, Authorization
  • Presentation and User Profiling
  • Dynamically adapting of content
  • Delivering the right information at the right moment
  • Business models & Value chains
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